A Better Message, Vol. 1 – Audio Optometry was chosen by Kirkus Reviews for inclusion in its Best Indie Books of 2023, calling it
“… a soup-to-nuts discussion of advertising principles, including fundamentals … with interesting dives into neurology and language processing and practical advice … all conveyed in tart, punchy prose. An entertaining, no-nonsense guide for connecting with consumers.”
❞
“This is essential knowledge from the man who has created the best work in the entire country!”
Dan Mason,
former President of CBS
❞
“The Future of Messaging offers actionable insights for solopreneurs and marketers who need their messages and brands to cut through the noise and make an impact fast. Coleman’s offbeat and humorous writing style is engaging, making the material easy to digest and apply, as if delivered by an old friend over a warm cup of coffee.”
Rocky Buckley,
Creator of Platinum Path & Power Persona Project
❞
“The Future of Messaging is witty, funny and a wealth of information … a great tool to help entrepreneurs understand the power behind their marketing … this book is filled with meaningful content.”
Kim Trathen,
Mentor & Founder, Small Business School – AP Track
❞
“In this all-encompassing guide, Michael teaches us how to create an effective message … master marketing for any medium … that will attract more business and notoriety for the client.”
David Kruh,
author of Inseparable and Scollay Square
❞
“Mike’s unique ability to hear about a product or service and immediately know the right ‘voice’ for it … certainly shows in his Audio Optometry book.”
Cindy DeNaples Silva,
VP at Fidelity Investments
❞
“Michael Coleman is a funny, talented producer, writer, and voice talent … pure professionalism.”
Candace Almeida,
BO&E Ops Mgr at WBZ|CBS Boston
